What is a Property Deals Pipeline?

A property deals pipeline is the set of steps that signal to your team that an opportunity is moving closer to a sale. Whether your business has a few stages, like in our example, or many, depending on how complex your sales process is, a property deals pipeline helps your team stay in the know and ensures that no lead ever slips through the cracks.

In the real estate industry, having a centralized system to track leads and information is essential to growth. Using software that integrates with your CRM can help you streamline the way you manage property deals. In addition, it can allow for a consistent approach across your organization and improve communication with clients.

When you use a CRM for real estate, you can create and manage multiple pipelines to align your teams with project targets and revenue goals. Additionally, you can prioritize and plan for next steps based on your real estate acquisition strategy. However, relying on spreadsheets to capture and report this information is time-consuming and unscalable.

When your property deal pipeline isn’t functioning like a well-oiled machine, you’ll spend less time focusing on marketing and more time trying to get your leads and clients to take action. Let Follow Up Boss keep your pipeline looking sharp and moving with ease. Start your free trial today!


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